INSIGHTS TO DEVELOP YOUR BUSINESS
How to Optimize Direct Mail Campaigns
Direct mail advertising is an old-school marketing tactic that can still produce meaningful results for growing companies –– under the right circumstances. In order to create a successful direct mail campaign, professionals must understand both direct mail advertising and their [...]
Haines Granted National Women’s Business Enterprise Certification
In 1929, Haines was founded by William L. Haines in Canton, Ohio, and ever since then, it has been a family owned business. Over the years, William K. Haines, Sr. became CEO and in 1980, he passed the reigns along [...]
5 Top Tips for Real Estate Agents
Real estate agents have to wear a lot of hats to find success. On any given day, a real estate agent may have to review a client’s financial situation, manage a frustrated seller’s unrealistic expectations, or promote their personal brand [...]
10 Ways to Start Using Digital Marketing Today
Here are 10 simple ways to start using digital marketing today. […]
The Irreplaceable Marketing Tool for Mortgage Lenders
It’s the question that we ask ourselves every day: How do I find my next would-be homeowner? Experts tell us there are dozens of ways to find clients who need help financing their next home. […]
Why You Should Love the Nosy Neighbor at Your Open House
You see them at every open house. The nosy neighbor. They blatantly walk over from the house next door. They talk about the house’s repairs and renovations in a loud whisper. They’ll pick apart the interior design, the floor plan, [...]
How to Build a Lead Generation Machine in Three Steps
Why agonize over how you’re going to attract new leads when you can build a system that brings them right to you? […]
Four Things Real Estate Agents Should Know about Social Media
As a real estate agent, you’re in the business of making people happy. So social media should be your best friend. After all, it can give you a personal connection to leads and clients that very few other forms of [...]
The Fundamentals of Prospecting with Precision
Do you know the subtle difference between a lead and a prospect? Both are potential clients that must be carefully researched and approached. […]
5 Easy Ways to Make your HVAC Marketing a Breeze
Marketing any business can feel like a daunting task. Especially in an industry as hands-on as HVAC services. But marketing doesn’t have to be an uphill battle. Here are five simple tips on how to easily advertise your HVAC business. [...]
4 Slick Ways to Reach New Real Estate Clients
Any real estate agent can find a lead, talk to a client, and land a sale. But you’re ready to go above and beyond. Not only are you going to help your leads find a home they love, you’re going [...]
Looking for Leads in All the Wrong Places? Look Here Instead
It’s not that you haven’t been trying to find leads. You have. You’ve advertised your services, attended dozens of networking groups, and have done all the things people traditionally do to find the next great sale. […]
