By |Published On: February 28, 2024|

When it comes to achieving success for your business, nothing is more important than a reliable lead generation strategy. Lead generation helps pest control, landscaping, insurance companies and more identify potential clients within a particular demographic, such as those who just moved into a home and are likely looking to utilize these services. Haines’ innovative lead generation tools, Criss Cross & Property Connect, make it easier than ever to get in touch with potential clients. By using effective strategies for targeting and capturing leads from individuals who just moved into their homes, businesses can increase their chances of securing new clients and growing their customer base. But it all starts with finding high-quality leads!  

Our lead generation tools, Criss Cross & Property Connect, have been trusted by home improvement contractors, insurance brokers, government agencies, and more for over 90 years. These award-winning tools make it easy to identify potential clients who have just moved into a new home and are likely looking to utilize your pest control, landscaping, or insurance services. Today, we will share a few simple ways that our lead generation software can revolutionize how you attract and convert potential customers!

Target New Movers & Renters

You can run a New Mover File in our software (as recent as two weeks from the date of sale), which effectively pulls leads based on recent real estate sales data. Based on the properties that recently sold, you can target these individuals with your services through direct mail, email, phone, digital marketing, and more. 

Our software also allows you to target renters, separately, as first-time home buyers or homeowners more likely to move by pull criteria such as age and length of residency. As always, Haines has no hidden skip-tracing fees; in other words, the names, email addresses, and phone numbers of renters or new movers are provided as a part of your subscription.

Precise Targeting & Customizable Filters

If you have identified the specific areas where you want to expand your business, you can use Haines’ tools to search using a radius, polygon, or freeform plot. You can also tailor your lead preferences with our customizable filters, such as home value, square footage, credit score, income, and more. Both Criss Cross & Property Connect allow you to fine-tune your lead generation strategy for optimal results.

Fill Your Marketing & Sales Pipelines

Now that you know who your leads are and have filtered them down by the kinds of jobs that you want, it’s time to market and sell them! If your sales team uses an auto-dialer, you can easily fill it with a phone number export. By exporting a list of email addresses, you can use cold-email techniques to reach out to these leads. If you want to warm them up first, you can upload that list to Facebook Ads or Google Ads for marketing purposes. The possibilities are endless now that you have a good contact list!

Ready to Generate More Moving Leads?

Generating recent moving leads can be tricky. Luckily, Haines makes it easy! With over 90 years of experience in lead generation software, we can help you achieve success. We have helped thousands of customers nationwide generate successful leads and grow their pest control, landscaping, and insurance businesses; yours could be next! Check out how to build a new mover’s file in Property Connect:

Contact us today to learn more about our software and how we can help you generate more moving leads, or click here to schedule a free demo.

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