Search Engine OptimizationRank higher in the search engines
The goal of Search Engine Optimization or SEO is to ensure your website is found in the search engines, for words and phrases relevant to what your site is offering.
Suppose someone searches for a dentist in Rochester, NY—and you happen to be a dentist in Rochester, NY. That’s pretty relevant, wouldn’t you say?
That means you’ll appear every time someone searches for the products or services you offer, right? If only it were that easy. Unfortunately, the average web searcher does not click past the first two pages of search results—and dentist rochester ny yields over 800,000 pages of results. Get the picture?
The only way to stand out is to convince Google to recommend you.
How Search Engines Rank Websites
In the real world, a person who’s an authority or expert is more likely to be recommended over someone who’s not. The online world works the same. Search Engine Optimization is everything we do to cause Google to recognize your website as an authority or expert in its field and recommend you to its users, by ranking you higher than your competition.
SEO is important because it directly impacts how high you appear in the search engines. The higher you appear in the search engines, the more customers can find your website. More customers visiting your website increases sales and revenue.
Becoming an expert requires time and work. Search Engine Optimization is a long-term strategy designed to produce lasting results that pay dividends in the months and years to come. A year from now, you’ll wish you’d started today. Don’t wait! Call 800-255-5509 today.